If you’re anything like ourselves at Short Motivation, you receive the weekly ‘new arrivals’ email, browse and admire the list, carefully adding products to your Matches Fashion wish list. We all do the same thing: sit on our wish list debating whether we should make the purchase, realising that rare pieces will sell out quickly, but equally aware that, eventually, they are likely to end up in the sale.
Here’s the dilemma. The Matches Fashion annual sale is infrequent and as soon as the sale goes live, popular pieces sell out almost immediately as they are down to seriously low quantities in the most common sizes.
The Summer 2017 Matches Fashion sale has just gone public. That’s the good news. The less good news is that it was live for existing customers for nearly a month, so many of the pieces we’d normally have recommended (in the private sale) are now unavailable.
But, fear not, there’s still a few key pieces we’d buy in a shot – if we didn’t already own them of course – and we’ve recommended them here. Our usual brands, brands we’re happy to promote knowing you are receiving a quality product.
Dancer Contrast Sweat available for £115, saving 30%
Dancer Contrast Sweatshirt by SØRENSEN
Launched in May 2016, SØRENSEN, created by Wayne Sørensen, formerly design director of Orlebar Brown, is challenging the fashion normality with an updated approach to style based around core archetypes.
Dancer is a poetic homage to an intense call for discipline, focus and professional rigour but underscored by the everpresent rebellion of artistic flair. With this Dancer Contrast Sweatshirt, you’ll find a comfortable staple for summer evenings, but with a twist, cool yellow and blue panels makes it stand out in a stylish way and is perfect for nights out.
This Dancer sweat is Light Grey Melange/Dark Cobalt, normally retails for £165, but is available for only £115 in the sale – saving 30%
Dancer Track Pant in Light Grey
Dancer Cotton Track Pants by SØRENSEN
Using the same archetype as the Contrast Sweat above, Wayne Sørensen has designed this Dancer Track Pant. Not one for just lounging around in at home (although you can do that too).
Cut in a loop-back cotton-jersey and a dropped crotch with tapered legs, you can easily throw these on with a pair of cool sneakers, again for a summers evening or a cooler day to get around in comfort and style.
The Dancer Track Pant is in the sale both in light grey or navy, normally retails for £175, but is available for only £105 in the sale – saving 40%!
Frescobol Carioca Copacabana Sport Swim Short
Sports Copacabana Print Swim Shorts by Frescobol Carioca
Founded in 2009, Frescobol Carioca is bringing the style of Rio de Janeiro to the rest of the world, where the shorts are inspired by Rio’s Ipanema beach.
The Sports Swim Short is a Frescobol Carioca classic, having brought it out in many different colour ways. The Copacabana print is inspired by the pattern that runs along the Ipamanema beach in Rio. The shorts are quick drying, comfortable and perfect for swim and activities!
The Copacabana print sports short normally retails for £135, but is available for only £94 in the sale – saving 30%!
Blue Blue Japan Striped long-sleeve top
Striped Cotton Blend T-shirt by BLUE BLUE JAPAN
Blue Blue Japan started by making things around indigo and all their pieces are hand sewn and made in Japan. From this core they’ve developed several stylish pieces focused on comfort.
As Stripes are perfect for summer they’ve created a long sleeve top with a twist, mixed thickness stripes. This would go perfect on a summer evening over some shorts after swimming all day!
The Blue Blue Japan Striped top normally retails for £168, but is available for only £117 in the sale – saving 30%!
Achilles Low Top Perforated Nubuck trainers
Achilles Low Top Perforated Nubuck trainers by COMMON PROJECTS
Common Projects merges fine Italian craftsmanship with modern minimalism and they are keeping with their brief for their classic ‘Achilles’ low-top trainer, with a slight twist.
These light-grey low-top achilles trainers are perforated along the side, which is a new detail added for summer and is perfect for hot summer days.
This Common Projects sneaker normally retails for £315, but is available for only £189 in the sale – saving 40%!
The Matches fashion sale is live and selling fast on the Matches Fashion website.
Have you bought or used anything from the Matches Fashion Sale? Or are you thinking of getting anything? If so, what do you think of the range? Let us know your thoughts in the comments section below.
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